Content courtesy of Walker Sands Communications, a Techweek Gives sponsor organization. 

As we head into the fourth week of Techweek Gives, we thought we’d share some tips to help your organization increase employee giving and move up the leaderboard. One of the most common problems when it comes to workplace giving is employee engagement; if your employees aren’t willing to participate, then your giving efforts will quickly lose steam.

Effectively reporting your organization’s corporate social responsibility efforts is an important component to adding value to a triple bottom line: people, planet and profits — or your social, environmental and financial impact.

If you are considering a corporate giving tool for your employee or workplace campaigns, it can be difficult to cut through the various technologies out there and determine which solution is best for your organization. The first step is to think through the outcomes you’re driving for in your campaign. Are you looking for long-term employee engagement or a finite campaign? Are you aligning your campaign to one cause or several? Are you measuring a company match? What about volunteer hours?

There isn’t a company or firm out there that isn’t trying to retain its top millennial talent. When you’re in a competitive industry (and who isn’t?), your talent can be a competitive advantage. Keeping your top players engaged is a fundamental component to your bottom line.

uBack co-founder Kaitlin Reimann has some big news to share this week, so we’re passing her the mic this week so she can share all the details. Take it away, Kaitlin:

Employee engagement has become a business buzzword — a phrase often thrown around in meetings, but not clearly achieved in most companies. In Harvard Business Review’s “Why the Millions We Spend on Employee Engagement Buys Us So Little”, Jacob Morgan explains that companies are spending too much on employee engagement with minimal return. As a result, they are missing out on real impact when it comes to their workforce.

Employee giving is often an under-reported and under-capitalized component of a company’s corporate social responsibility efforts. When you look at the logistics, you start to understand why. 

Many companies are still relying on traditional paper processes to execute their employee giving campaigns. Add to that the need to coordinate hundreds of team members, nonprofit partners, payment systems and the corporate match, and an employee giving campaign can get overwhelming quick.

Data shows employee giving campaigns can help improve overall employee engagement and retention and can be a key differentiator that keeps top talent.

For the sixth year in a row, donations from Microsoft employees have topped $100 million dollars. The company credits its leadership's focus on giving back as well as its new Microsoft Philanthropies organization for the record-breaking effort. Karen Bergin, director of employee engagement for Microsoft Philanthropies, tells Geek Wire in this article, “It’s fair to say the culture of giving is very much part of our DNA.” (You can read more about Microsoft’s efforts here.)

Did you know that a strong commitment to corporate social responsibility (CSR) can make your workforce more productive?

There’s a stunning statistic we’d like to share with you.